Essay upon Strategy and Internet

Strategy plus the Internet

simply by Michael Electronic. Porter

Reprint r0103d

March 2001

HBR Case Study

Mommy-Track Backlash


Alden M. Hayashi


The Job Simply no CEO Ought to Delegate


Larry Bossidy

HBR in particular

The Nut Island Impact:

When Very good Teams Go Wrong


Paul F Levy


Strategy plus the Internet


Michael Elizabeth. Porter

Building the Emotional Intelligence

of Groups


Vanessa Urch Druskat and Steven M. Wolff

Only a few M& Similar to Alike – and That Concerns


Frederick L. Bower

Introducing T-Shaped Managers:

Knowledge Management's Lastest


Morten T. Hansen and Bolko von Oetinger

HBR Interview

Tom Siebel of Siebel Systems:

Modern the Woefully outdated Way


Bronwyn Fryer

Best Practice

Unleash Development in Overseas Subsidiaries


Julian Birkinshaw and Neil Hood

Tool Kit

Using any and all On-Line Prospecting


Philip Cappelli

Catalogs in Review

Experimenting with Thinking

Michael Schrage



Copyright В© 2001 by simply Harvard Business School Creating Corporation. Every rights reserved.

Many include argued the fact that Internet renders strategy obsolete. In reality, the other is true. For the reason that Internet has a tendency to weaken sector profitability with out providing exclusive operational advantages, it is crucial than ever pertaining to companies to

distinguish themselves through approach. The winners will probably be those that view the Internet being a complement to, not a cannibal of, classic ways of contending.






by Eileen E. Avoir

march 2001


he Internet is an extremely important new

technology, in fact it is no surprise that this has

received so much attention from business people,

executives, investors, and organization observers.

Involved in the basic fervor, a large number of have believed that the Net changes every thing, rendering each of the old guidelines about corporations and competition obsolete. That could be a natural response, but it is known as a dangerous a single. It has led many companies, dot-coms and incumbents alike, to generate bad decisions – decisions that have worn away the attractiveness of their industrial sectors and undermined their own competitive advantages. Several companies, to get

example, include used Net technology to shift

the basis of competition away from top quality, features, and service and toward price, making it more difficult for anyone within their industries to turn a

profit. Others have got forfeited crucial proprietary

advantages by hastening into misdirected partnerships


S big t rat at the g sumado a a in d big t h electronic I d t e r n e big t

and outsourced workers relationships. Right up until recently, the negative

associated with these activities have been hidden by altered

signals from the marketplace. Now, however , the consequences are becoming apparent. The time has come to take a sharper view from the Internet. We should move away from the rhetoric about " Net industries, ” " elektronische geschaftsabwicklung strategies, ” and a " fresh economy” and see the Internet for what it is: an enabling

technology – an excellent set of tools which can be used,

wisely or perhaps unwisely, in almost any market and as component to

almost any technique. We need to inquire fundamental questions: Who will catch the economic benefits which the Internet produces? Will all the value end up going to clients, or can companies be able to reap a share of computer? What will always be the Internet's impact on industry structure?

Can it expand or perhaps shrink the pool of profits? And what will be its impact on strategy? Does the Internet bolster or

erode the ability of companies to gain sustainable advantages over their particular competitors? In addressing these kinds of questions, most of what we п¬Ѓnd is

unsettling. I believe which the experiences firms have

got with the Net thus far has to be largely cheaper

and that many of the lessons learned must be overlooked.

When found with clean eyes, it is clear the Internet is not necessarily a...


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